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Frustrated with dating? Check out this site, where you'll find your old buddy Lex has finally returned to writing original pieces. Hopefully reading them will be as entertaining as it was living through them.

8.13.2008

Red Auerbach: The Harvard Business Review Interview

Part 7

HBR: How do you motivate the players?

AUERBACH: Pride, that's all. Pride of excellence. Pride of winning. I tell our guys, "Isn't it nice to go around all summer and say that you're a member of the greatest basketball team in the world."

Of course, we used to do funny things. I mean, how many times can you go in there and say, "Hey, let's win one for the Gipper?" So one day I said to one of the players, Frank Ramsey, "Ramsey, give them a motivating talk." So he walked up to the board and he put down on it, "If you win, $8,000. If you lose, $4,000." And they all broke up.

But the biggest motivating force you can have is the championship ring.

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